PlayStation has become the thing they swore to destroy

PlayStation has become a scalper, the one thing they’ve sworn to eradicate. With inflation running rampant and global chip shortages making life tough as nails, the manufacturer has felt the need to increase the retail price of the PlayStation 5. Suddenly, selling a PS5 with a 10% “handling fee” on eBay isn’t considered scalping anymore. It’s actually going with the RRP fluctuations.

Now, honestly, I had to sit and think for a while before I decided to write this piece. Accusing Sony of scalping is very tricky, as you might imagine. And even though the word scalping might be a blatant exaggeration, there is some truth to it, even if it’s only a smidge. Because even if current developments in the market of electronics have forced Sony to play their hand, they’re the only console manufacturer doing it.

First of all, what’s this all about? Well, since you might have already heard somewhere, PlayStation has upped the prices of their PS5 worldwide. Correction… almost worldwide. Everywhere except the US, which Sony hasn’t really elaborated on. In Europe, the all-digital PS5 now goes for €449 and the one with a disk drive sells for €549. This comes down to a €50 price hike. And even though this decision weighs heavy on the minds at PlayStation, it had to be done, according to Jim Ryan.

The global economic environment is a challenge that many of you around the world are no doubt experiencing. We’re seeing high global inflation rates, as well as adverse currency trends, impacting consumers and creating pressure on many industries. Based on these challenging economic conditions, SIE has made the difficult decision to increase the recommended retail price (RRP) of PlayStation 5 in select markets across Europe, Middle East, and Africa (EMEA), Asia-Pacific (APAC), Latin America (LATAM), as well as Canada. There will be no price increase in the United States.

While this price increase is a necessity given the current global economic environment and its impact on SIE’s business, our top priority continues to be improving the PS5 supply situation so that as many players as possible can experience everything that PS5 offers and what’s still to come.”

Now, even though I’m inclined to believe Jim’s message to the world, I am doing so reluctantly. Because why is the US getting a hall pass on this one? Does inflation not apply there? And also, how come Xbox and Nintendo aren’t in the same predicament? Both companies have already responded to your actions by claiming that prices will remain as they are. Aren’t they feeling the same amount of economical discomfort?

But hey, if you really need to charge us more to keep your higher-ups happy during sales calls, go for it. Be my guest. I only hope that you realize that it raises quite a few eyebrows. Just not in the US…